The Captain Marvel Price Challenge

digresssmlOriginally published March 29, 2002, in Comics Buyer’s Guide #1480

AN OPEN LETTER TO BILL JEMAS AND JOE QUESADA:

Well, I gotta tell you guys: Reading that Captain Marvel was going up in price to $2.75, along with other critical favorites/fan snubs Spider-Girl and Black Panther, just gave me a warm, squishy feeling in the pit of my stomach; and that’s a considerable amount of pit.

I know, I know, I could have just called you and discussed this privately. But on the suggestion of a fan, you raised the prices without calling and discussing it with me. So I’m just going to follow your lead and air my thoughts on the matter publicly. And hey, Joe, when you challenged Todd McFarlane, you didn’t do it in a friendly phone call or a telegram. You did it on the Internet. So if Marvel’s leaders have opened the door to handling publishing affairs publicly, then I’m going to follow that lead right through the same door. And yes, at the end of this letter, there will be a challenge, so keep reading.